Popload Festival
A responsive festival website, built to be reskinned for a new line-up every year.
UX, UI, front-end, back-end and development. From start to finish.
A site that changes with the line-up.
Every year Popload brings the world's best alternative and indie music to South America.
Lorde, MGMT, Blondie, Phoenix, Belle & Sebastian, The xx. In 2018 Popload asked us to plan and design their new website: a responsive site that could be easily reskinned and host new content and new line-ups year after year.
A future-proof solution.
We presented the UX for desktop and mobile, then designed the front and back-end UI.
Reskinned every edition.
New artwork and a new line-up arrive each year without a rebuild.
Mobile first.
Simplify, cut the unnecessary and prioritise what matters on the phone.
Built once, dressed every year.
We developed and produced the site from start to finish.
Mobile first means the experience focuses on an effective journey on the phone first. Once that is defined, the bigger-screen experience becomes much easier to nail.
English Language Company
A global language, crafted through design.